Customize your Instagram experience using the safety, privacy and security tools.
When you block an account the person won't be able to see your profile, posts or stories on Instagram. People aren't notified when you block them, and you can unblock an account anytime if you choose.
You are in control of who can comment on your photos and videos. In the “Comment Controls” section of the app settings, you can choose to: allow comments from everyone, the people you follow and those people's followers, just the people you follow, or your followers.
Comment filters automatically hide offensive comments, including bullying. If someone posts an offensive comment on one of your posts, it will be hidden from you and your followers.
You can create your own list of words or emojis you don't want to see in the comments section when you post by going to “Filters” in the Comment Controls section.
Delete comments you don't want to appear on your posts.
Turn off comments completely on individual posts.
Block people from being able to comment on your posts. People won't be notified when you block them. New comments they make on your posts won't be visible to anyone but them.
Keep posts from certain accounts from showing up in your feed, without having to unfollow them.
Report abuse, spam or anything else you think doesn’t follow our Community Guidelines from within the app.
Report an account if you think they are violating our Community Guidelines. You can also report an account via our web form if you don't have an Instagram account yourself.
If you see a comment on your account or someone else's account that you believe is intended to bully or harass you or someone else, you can report it.
If you receive a message you feel is inappropriate in Direct, you can report it. Tap and hold the individual message you’d like to report.
We take violations to our Community Guidelines seriously and have tools in place to report this kind of behavior. These guidelines are designed to create a safe and open environment for everyone. This includes things like no nudity or hate speech.
You can choose to make your account private. If your account is private, you approve the people who follow you, and can remove followers at any time.
Private accounts mean your content can't be seen by anyone you haven't approved. If you already have a public account, they can switch to private at any time; they can also go from private to public. You can remove followers, choose who can comment and more. You can also turn off “Show Activity Status” so friends can't see when you're online.
You can remove people from your followers list, whether you have a public or private account. For private accounts, this means removed followers will no longer be able to see any of your posts.
Add an extra layer of security with two factor authentication. This means that every time you log into Instagram from an unknown device you'll be asked to enter an SMS security code or backup code in addition to your username and password in order to access your account.
Choose a unique password that is difficult to guess, and don't share it with anyone you don't trust. You can change your password at any time, as many times as you want.
You're in control of your data on Instagram. You can view your account data on Instagram at any time or download a copy of your data such as posts, comments and messages, using our tools.
To delete a photo or video that you've posted, tap above your post and then tap Delete. You can also archive posts so people can't see them.
If you see self-injury in a post or a post that makes you think the person who posted it is at-risk, report it and we will connect them to organizations that offer help.
Report at-risk behavior during a live broadcast. The person will see a message offering help, support and resources.
To help people avoid posts that might be upsetting or they would rather not see, we may limit the visibility of certain posts that have been flagged by the Instagram community for containing sensitive content.
If someone you know is in immediate physical danger, please contact 911 or local law enforcement for help. If you believe that someone you care about may be thinking about injuring themselves, report concerning content to us so we can reach out to this person with information that may be helpful to them. There are teams all over the world working 24 hours a day, seven days a week to review these reports.
If you or someone you love is going through a difficult time, please contact an organization that can provide the support you need.
Share only photos and videos that you’ve taken or have the right to share
Respect other members of the Instagram community
Don’t spam people or post nudity
Post photos and videos that are appropriate for a diverse audience
Foster meaningful and genuine interactions
Follow the law
Maintain our supportive environment by not glorifying self-injury
Be thoughtful when posting newsworthy events
Read our full community guidelines here.
If you see something that you think may violate any of our guidelines, please help us by using our built-in reporting option.
Instagram has a global team that reviews these reports and works as quickly as possible to remove any content that doesn’t meet our guidelines. These teams are based across five locations worldwide in order to give coverage to reports 24 hours a day, seven days a week.
Even if you or someone you know doesn’t have an Instagram account, you can still file a report. When you complete the report, try to provide as much information as possible, such as links, usernames and descriptions of the content, so we can find and review it quickly.
What do our Community Guidelines cover?
Intellectual Property - Making sure you have the rights to post the content you share.
Appropriate Imagery - We don’t allow nudity on Instagram, with some exceptions, like photos of post-mastectomy scarring and women actively breastfeeding. Nudity in photos of paintings and sculptures is OK, too.
Spam - This is not allowed on Instagram (creating or submitting unwanted email, comments, likes or other forms of commercial or harassing communications).
Illegal Content - We don’t allow support or praise of terrorism, organized crime or hate groups on Instagram. Offering sexual services and selling firearms and drugs are also prohibited.
Hate Speech, Bullying and Abuse - We remove credible threats of violence, hate speech and the targeting of private individuals. We do not allow attacks or abuse based on race, ethnicity, national origin, sex, gender, gender identity, sexual orientation, religion, disability or disease.
Self Injury - We do not allow glorification or encouragement of self-injury, including eating disorders. We do allow content that references self-injury and eating disorders if it is for the purpose of creating awareness or signposting support.
Graphic Violence - Graphic violence is not allowed and we may remove videos or images of intense, graphic violence to make sure that Instagram stays appropriate for everyone. If shared in relation to important and newsworthy events, and this imagery is shared to condemn or raise awareness and educate, it may be allowed.
Who decides what the Community Guidelines should cover?
Instagram is a reflection of our diverse community of cultures, ages and beliefs. We’ve spent a lot of time thinking about the different points of view that create a safe and open environment for everyone. We created the Community Guidelines so you can help us foster and protect this amazing community.
I think a photo, video or comment I’ve seen on Instagram breaks the Community Guidelines. What should I do?
If you see something that you think may violate any of our guidelines, please help us by using our built-in reporting option.
We have a global team that reviews these reports, and works to remove any content that violates our guidelines. These teams are based in locations worldwide in order to give coverage to reports 24 hours a day, seven days a week.
Even if you or someone you know doesn’t have an Instagram account, you can still make a report. When you complete the report, try to provide as much information as possible, such as links, usernames and descriptions of the content, so we can find and review it quickly.
What happens if somebody breaches the Community Guidelines?
It is our policy to remove content that violates our community guidelines. We may remove entire posts if either the imagery or associated captions violate our guidelines. We also may disable entire accounts for violations of our Community Guidelines.
We may work with law enforcement, including when we believe that there’s risk of physical harm or threat to public safety. For more information, visit our full section here or view the full guidelines on our Help Center.
Learn more about our Community Guidelines.
UNDERSTANDING DATA: WHAT IS IT?
Data allows us to provide a personalized experience to different people, and to learn new things and improve our service. Examples of the types of data we collect include: the content you provide when you post, like or comment, your connections, your transactions, and your usage of our products. We also collect information that other people provide about you, like when they tag you in a photo. We also collect information from your device, such as identifiers, cookies, and information you can control using your device settings, including your camera, microphone and different kinds of location information, along with information from our partners, like websites you visit, apps you use or purchases you make.
WHY WE COLLECT DATA ABOUT YOU
We try to understand your interests to personalize your experience (including what you see in your feed and ads). We also collect data in our ongoing effort to promote security, integrity, and safety, and in our efforts to detect and prevent spam. We use data in our research, such as when we try to understand and stop bullying and harassment. We don’t sell your content or data. We never have, and we never will. You own your photos and videos.
SHARING YOUR DATA
We share your data with people and accounts on Instagram, depending on the audience you choose, your settings, and the features you use. Remember that public information can be seen by anyone. Who else sees your data:
Services (like apps and websites) you choose to give access to your Instagram information, like if you use a service to see all your social media together. You can revoke their access to your information, here.
Advertisers. We help advertisers understand whether their ads are effective. We also share with companies that help to make reports for advertisers. But we don’t share information that personally identifies you (information such as your name or email address that by itself can be used to contact you or identifies who you are) unless you give us permission.
Companies that offer things through Instagram, like if you buy something and provide your shipping address.
Vendors and service providers we hire to help us with our business.
Researchers and academics, like to try to understand how to stop bullying and harassment online.
Legal requests (like from a court or law enforcement), when consistent with the law and our policies.
We also share aggregated data, like for business profiles on Instagram so they can understand interactions with their accounts.
HOW TO ACCESS AND DOWNLOAD YOUR DATA
HOW TO DELETE YOUR DATA
Our Terms set out our obligations to you and your obligations to us.
The agreement covers a lot of things, including a description of Instagram, the Service we provide to you, our commitments to you as a user and the permissions you give and rights we each have. We also give you information about when we could remove your content or shut down your account and how we handle any disputes if they arise.
The Terms say you have to be 13 to be on Instagram. What if I’m younger than 13, but my parent/guardian allows me to use Instagram?
You must be at least 13 to use Instagram, even if your parent or guardian approves your use of the app. If you want to report someone on Instagram who is under 13, you can do that here.
Everyone on the Service is prohibited from doing the following:
Being deceptive, or doing anything unlawful, misleading or fraudulent, or violating someone else’s rights (including using their content without permission).
Violating our Community Guidelines, which prohibit things like spam, harassment and nudity.
Creating fake accounts or collecting information you aren’t supposed to have access to, or buying, selling or transferring accounts (or parts of accounts, e.g. likes and followers), or logging into other people’s accounts.
Using a domain or URL in your username.
Interfering with how the site operates. For example, sending malware.
Violating our other policies relating to our business tools. For example, you can’t use our Instagram API to spam people.
You do. You give us permission to use your content in certain ways that are all described in our Data Policy, including things like displaying your posts to your chosen audience, and processing your hashtags so others can find your content when they search. But we don’t own any of your content.
How is my information used with ads?
In our Terms, we get permission to use information about your activity to show how you interact with sponsored content, like ads, just the way we do on a regular post. For example, we might show your followers that you liked or commented on an ad. But right now we only do this for users that have a Facebook account and are over 18. Facebook users can turn this off in their Facebook settings, in the section called “Ads with your social actions.” Learn more here.
When might you remove my content or restrict my account?
We might remove your content or restrict or delete your account if, for example, you violate our Terms or Community Guidelines.
What happens if I don't accept the Terms?
Our Terms set out the service we provide to you, and what we require of our community members. It covers the commitments we think are needed to achieve a safe, inclusive and innovative service. We require everyone to accept those commitments in order to use the service. If you don't want to accept them, you can always download your data and delete your account.